Alphabet Accelerates EV Adoption with NewMotion Charging Collaboration

Alphabet Accelerates EV Adoption with NewMotion Charging Collaboration

Alphabet Teams Up With NewMotion – Plug‑in Priceless Progress

What’s the Scoop?

Alphabet (GB) Limited has just announced a shiny new partnership with NewMotion – the smart charging wizard that lives inside the Shell Group. Together, they’re rolling out slick charge points for Alphabet’s fleet of drivers, both at home and at work, making electric mobility as easy as driving into a coffee shop.

Home‑Charge Overhaul – “Got a Plug‑In? Get a Smart Charger!”

All 168,000 Alphabet customers (new or old) will get a complete smart charging package that covers everything from consulting and installation to the back‑office wizardry and 24/7 support. It’s a one‑stop shop for hassle‑free charging.

Introductory Deal

  • Price for the first 90 days: £359 (originally £549)
  • Valid for those who already own a plug‑in or are ready to order one.
  • Offers a high‑quality smart home charger with a bit of flair.

Work‑place Wonders

Employers looking to get their workforce charged up can tap into NewMotion’s expertise. From installing the points to providing the patients of no‑pain management and “follow‑the‑gear” support – it’s all covered.

Public Charge Network Like No Other

  • Access to 2,500+ public charge points across the UK.
  • Over 800 rapid points for when you’re on the move.
  • Everything reachable through the NewMotion charge card and app.

App & Card – The “Smartest” of the Smart

  • Real‑time insights on charge tariffs, speeds, and outlet availability.
  • Instant feedback on how much range you’ll gain or how long until you hit your target charge.
  • Fleet managers get one invoice for all power consumption – think of it as a “single‑source of truth” for billings.
  • Automatic reimbursement for employees—because nobody likes a manual claim.

Word from the Top

Alan McCleave, UK GM at NewMotion, said:

“I’m proud as a peacock of our partnership with Alphabet. NewMotion offers a complete package—hardware, software, support—that can be tailored for any customer. Alphabet’s customers will now have peace of mind with real insight into charging costs and the convenience of EV usage across the UK.”

Simon Carr, Chief Commercial Officer of Alphabet (GB), added:

“We’re all about net zero and have spent years leasing electric vehicles. This partnership with NewMotion feels like a natural next step. Their expertise in home and workplace charging, combined with our AlphaElectric know‑how, puts businesses in the best hands for electrification.”

The Big Picture: Government & Growth

  • 2023 saw the Office for Low Emission Vehicles (OLEV) reduce home‑charging grants.
  • Demand for EVs is still roaring, buoyed by new Benefit‑in‑Kind tax rates.
  • Alphabet recorded a triple‑digit rise in plug‑in orders last year, proving the dream’s still alive.

Wrap‑Up

With this partnership, Alphabet (GB)’s fleet of electric dreamers is set to charge with confidence, convenience, and cost‑savvy. It’s not just a partnership—it’s a step toward a greener, cleaner, and far more fun driving future.

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