UK’s Black Friday Bonanza: What You Need to Know
Picture this: the entire United Kingdom is about to spend £9.14 bn over one glorious Black Friday weekend. That’s enough for a small country’s GDP and a whole lot more: Christmas gifts, electronics, and that ever‑tempting pair of sneakers.
Why the Numbers are Rising
- Retailers are kicking off their deals way earlier – sometimes in October – to get folks buying before the deadline.
- Shoppers are becoming sly, skimming for the best bargains and bowing to the siren call of “10‑percent off” and “Buy‑one‑get‑two.”
- Online sales have surged to £4.85 bn, making the Amazon‑in‑your‑hands experience the top choice.
Breakdown of Big‑Spending Days
- Black Friday (Friday): £3.18 bn – a jump of 5.6% from last year.
- Saturday & Sunday: £2.63 bn – a 10.2% boost.
- Cyber Monday: £3.33 bn – a tiny dip of 0.5% YoY, but still the most popular day.
- Offline (stores): £4.29 bn – the first time since 2022 that in‑store sales have gone up by 9.1%.
A Two‑Week Marathon
From the first blush of November to the final day of the weekend, the projected spend climbs to a staggering £23.70 bn—a full £1.03 bn (4.5%) more than the 2023 marathon.
Green Friday: A Growing Trend
A mere 9% of shoppers has heard of Green Friday before being pitched the idea, but once nudged, a whopping 32% say they’re down for a more sustainable shopping spree.
Depot‑like Words from the Vouchercodes Coach
Michael Brandy, Senior Commercial Director at VoucherCodes.co.uk, muses:
“The end of the year is tightening up, and for a brand, it’s prime time to ride the bargain wave. The real winners will be those offering the genuine savings that shoppers actually bargain for—think apparel, footwear, toys and gadgets. Prices need to be real, or customers will simply move on to the next fantastic deal.”
What to Do Next?
- Stay Ahead of the Trend: Shop early or track flash sales.
- Go Green: Consider eco‑friendly options and support crafts that reduce waste.
- Plan Your Budget: Compare price tags and use coupon codes to sweeten the deal.
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