Babee on Board: The Uber for Maternity Seats
Imagine a world where every bus, train, or tram automatically finds a comfy seat for a mom-to-be. That world is now a reality thanks to Babee on Board, a fresh UK-born app that’s been designed with one simple, but super‑important goal: helping pregnant women snag a seat on public transport.
Why It Matters
- Pregnancy can make travel a little more complicated — belts, back support, and a desire to stop at comfy spots.
- Public transport offers limited space for extra cushioning.
- One app that automatically nudges fellow commuters can save a lot of hassle.
How It Works
Babee on Board pairs with two companion apps. Once you hit the button to request a seat, the app uses Bluetooth to whisper the plea to people nearby who also have the app installed. If anyone’s on board, they’ll receive a quick notification:
- A gentle reminder that someone needs a seat.
- They can open the app to confirm and offer up a spot.
All of this happens while you’re on the move, so there’s no need to stop and shout. Pretty clever, right?
Cost & Charity
Babee on Board comes in at £3.99. Don’t worry, this ain’t a price tag for extra perks — it’s purely a small fee to keep the app grounded and stop it from falling into prankster hands.
And here’s the sweet part: all proceeds go to a children’s charity. So you’re helping future families share a more comfortable public transport experience.
What About the Pranksters?
The app creators set the price back in the day because they saw a few people using it to troll unsuspecting commuters. “We’d love to give it away for free, but we need a barrier to stop gadgets from becoming a comedy act,” says Hew Leith, chief executive of 10X, the British innovation consultancy behind Babee on Board.
In a nutshell: a modest fee keeps the mission pure — and keeps the pranksters at bay.
Ready to Give It a Go?
Download a free partner app that, once installed, will also instantly activate when a seat request is sent. That means you’re ready in no time:
- Free companion app.
- Quick, real‑time seat alerts.
- Direct support for pregnant travellers.
Give future mums a smoother ride today — and let us all laugh when the next seat alert pops up!
