Kagool Secures £6 Million Investment from BGF, Fueling Accelerated Growth

Kagool Secures £6M from BGF to Scale Up Digital Mastery

Big news for the UK digital scene: BGF has pumped a £6 million into Kagool, the top‑tier digital agency that’s all about Sitecore. The idea? Fuel both organic growth and strategic takeovers.

The Growth Machine

Three offices in Cardiff, Manchester and London.
70+ digital wizards on the team.
Revenue shot up more than 50% in the last three years.

Kagool doesn’t stop at building with Sitecore. They’re also a full‑blown CX powerhouse, tackling design, digital strategy, search marketing, conversion rate optimisation (CRO) and the whole shebang.

Founders & Leadership

Founder Chris Short launched the company in 1999 and moved from CEO to chairman in 2016, thanks to a fresh leader, Dan Berry, who took the helm that same year.

Under Dan’s guidance, Kagool earned its spot on the E‑consultancy Top 100 Digital Agency list and became a Sitecore Platinum Partner. And for the good folks working there, you won’t find a better workplace – the firm holds “Best Companies™” and “Investors in People Gold” certifications.

Next‑Stage Ambitions

With the new infusion of capital and BGF’s M&A know‑how, Kagool plans to:

Push forward its already successful organic growth.
Pursue exciting acquisition opportunities.
Capitalize on BGF’s recent track record – think the exit of Miss Group (340 % EBITDA jump) and Vsyiion Group (100 % EBITDA boost).

Board-Man Power

Joining the board as non‑executive chair is Sally Tilleray, a seasoned digital agency veteran with M&A chops from her stint at Huntsworth PLC.

Dan Berry reflects, “We’re thrilled to partner with BGF. Our team’s energy is sky‑high for the next chapter, and BGF’s tech‑entrepreneur spirit is the perfect match.”

Chris Short added, “It’s surreal to see the company I founded 21 years ago hit this milestone with solid backing from BGF. They listened, flexed, and landed a deal that lines up with my and Dan’s ambitions.”

Investor Daniel Tapson (now on Kagool’s board) said, “Kagool’s growth charts and client satisfaction speak volumes. In a post‑COVID world, the digital experience matters more than ever, and Kagool is set to deliver.”