Morrisons Whoops: More Card Glitch Leaves Shoppers Out of Seasonal Savings
In the run‑up to the holiday market, Morrisons hit a snag that left customers scratching their heads – and their wallets – when trying to use their More loyalty cards for Christmas goodies.
What Happened?
- Online shoppers and those dropping by the store for click‑and‑collect orders received error messages that blocked the usual discounts.
- Self‑checkout stations also threw a tantrum, refusing to recognise the cards.
- Customers complained through online forums, social media, and direct mail, prompting the supermarket to issue an apology.
Who Matters?
It’s not just about the More card itself – the mishap mainly affected discount redemption. For consumers, that meant missing out on festive deals they’d been counting on.
How Does the Rubicon Sit in the Loyalty Landscape?
A recent report by retail analysts at Wethrift ranked supermarket loyalty schemes. The More card landed 10th out of the pack, scoring a modest 5.1/10. The study highlighted a key shortfall: no formal points system, unlike its competitors.
In contrast, Tesco’s Clubcard is the reigning champ, boasting a weighted score of 7.9/10. It’s a good reminder that points bins do matter.
Takeaway
- Every holiday shopper should double‑check if their loyalty cards are working before the rush.
- Stores are looking to patch the bug so future shoppers can enjoy those merry savings.
- After all, a smooth checkout is the best way to spread holiday cheer—no card glitches, no snags.
Stay tuned – Morrisons is working on the fix, and it’s all about getting those discounts back where they belong: on your holiday supermarket haul.
Getting Your Grocery Game On: Tesco’s Clubcard Rules the UK
Did you know that 72 % of adults in Britain can’t stop talking about the Tesco Clubcard? That’s more love for points than a crush on your favourite TV star.
The ah‑ha part? Every 150 points gives you a crisp £1.50 voucher. If that sounds like a reason to open Tesco’s door, remember every penny matters.
Points That Turn Into Real‑World Treats
- Two‑ or three‑to‑one value at Reward Partners – think restaurants, day trips, or even a week’s worth of travel vouchers.
- Low‑priced items in‑store or online.
- Exclusive discounts that feel like a secret club.
- Early access to flash sales = stay ahead of the crowd.
This is a win‑win for the Tesco regulars and for families who want to squeeze every buck from the supermarket.
How the Competition Measures Up
Brits love loyalty programs, and the scoreboard looks like this:
- Sainsbury’s Nectar – 6.9/10. 0.5 p per point, steady‑and‑easy accumulation. No strict spend limit, but redeem points at the Nascent partners like eBay or Argos. Bonus points and app offers keep the fans coming back.
- Asda Rewards and Co‑op Membership – 6.5/10 each. Asda’s Cashpot lets you turn mission‑earned miles into supermarket vouchers. Co‑op offers lower prices, personalised deals, and a chance to attend Co‑op Live events.
All in all, the Clubcard reigns supreme, but the level field is wide enough for a few challengers to still be worth your time.
Stay Informed
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