The mobile gaming industry in the United States continues to expand without any indication of slowing down. Mobile game players continue to spend both time and money at unprecedented levels despite economic difficulties and cautious consumer behavior. The 2025 Sensor Tower report shows that U.S. mobile gamers exceeded $25 billion in spending during 2024 while demonstrating a 4% annual growth. The industry experiences rising engagement metrics because players maintain longer sessions and return more frequently.
The market growth extends further than popular games and major product releases. The market growth results from improved monetization strategies combined with players staying longer and developers using better regional targeting methods. The focus on quality retention by developers leads to increased player retention and spending.
Mobile Spend is Driven by Casino Gaming
Mobile-first design has revolutionized online casino gaming into a significant revenue source in the states where it is legal. Players in Pennsylvania, Michigan, and New Jersey can access licensed real-money casino platforms directly from their mobile devices, and they are.
