Cooking shows have increased in popularity over the past decade, and it’s worth investigating what has contributed to this rise in viewership. What is it about cooking shows that compels us to watch them? Some experts have provided insights into the psychology behind watching cooking shows, while many viewers have told us exactly what makes them so addictive.
Visual Imagery is Powerful
Let’s face it, looking at good food that’s visually appealing is something most of us love doing. Nowadays people page through cookbooks just to look at the pictures rather than to follow the recipes. Cooking shows deliver live-action cooking that takes you from a state of raw ingredients to an almost artistic finished product that looks… well, good enough to eat!
Cooking is a 5-Sense Process
It’s a well-known fact that cooking is one of the few things we can do that involves all five of our senses. How food tastes, looks, smells, feels, and sounds like while it’s cooking are all related to its appeal. Food photography is a massive industry, and now trends among experts and amateurs alike.
