In the fast-growing world of health and wellness, supplement brands are facing increasing pressure to meet customer demands, maintain product quality, and stay competitive in a crowded marketplace. One of the most strategic decisions these brands are making today is outsourcing logistics to third-party supplement fulfillment services. This shift is not just a trend—it’s a smart business move that can significantly reduce overhead costs and improve efficiency.
From inventory management to last-mile delivery, modern fulfillment services are transforming how supplement companies operate. In this article, we’ll explore why more brands are embracing fulfillment partners and how they help cut costs and save time while maintaining customer satisfaction.
1. The Growing Challenge of In-House Fulfillment