WPP Ramps Up Tech Focus, Cuts 3,500 Jobs
In a bold move to stay ahead of the ever‑rising tech giants, advertising behemoth WPP is trimming 3,500 positions as part of its new high‑tech strategy.
Financial Plan
Over the next three years, the company pledges a £300 million investment to streamline its operations. By 2021, the goal is to save a cool £275 million annually.
How the Cuts Work
- Close under‑performing offices.
- Eliminate overlapping roles.
- Boost efficiency across the board.
CEO Insight
New CEO Mark Read says: “Clients keep telling us they want the creativity we offer, but also help them transform their business in a tech‑driven world.”
Future Plans
Read recently teased an upcoming Strategy Update at Sea Containers House. Stay tuned for more details!