WPP slashes thousands of jobs, signaling a seismic shift in the advertising world.

WPP slashes thousands of jobs, signaling a seismic shift in the advertising world.

WPP Ramps Up Tech Focus, Cuts 3,500 Jobs

In a bold move to stay ahead of the ever‑rising tech giants, advertising behemoth WPP is trimming 3,500 positions as part of its new high‑tech strategy.

Financial Plan

Over the next three years, the company pledges a £300 million investment to streamline its operations. By 2021, the goal is to save a cool £275 million annually.

How the Cuts Work

  • Close under‑performing offices.
  • Eliminate overlapping roles.
  • Boost efficiency across the board.

CEO Insight

New CEO Mark Read says: “Clients keep telling us they want the creativity we offer, but also help them transform their business in a tech‑driven world.”

Future Plans

Read recently teased an upcoming Strategy Update at Sea Containers House. Stay tuned for more details!